ABOUT US

About SMEENK’S Top Personal Assistants

Maartje C. Smeenk - Director-owner

“I know the PA and CoS roles inside out. With over 15 years of internationally oriented experience as a Personal Assistant at the highest level, as Chief of Staff with end responsibility for Business Support, Finance, HR, and IT, and as Office Director at a national recruitment agency specialized in Executive Support & Assistance.

For more than 15 years, I have channeled my passion, expertise, and network into executive search for Next-level top Personal Assistants and Chiefs of Staff — with great pleasure.

You and your HR Director can therefore entrust your search to us with complete peace of mind. We offer a full guarantee of true partnership: spot-on, highly tailored, and always on point. A business tandem that strengthens your leadership, energizes your teams, and makes your organization more agile. Creating a synergy that far exceeds the sum of its parts.

Let’s elevate your leadership — and your organization’s. Together.”

SMEENK’S Background

Executive Personal Assistance and the Chief of Staff profession are in our hearts. We deliver tailored solutions that lead to sustained corporate success — for both leaders and organizations.

Years+
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Proven experience in first-class Executive Personal Assistant and Chief of Staff searches for executive boards.

Years+
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Experience as an Executive Personal Assistant and Chief of Staff at the highest level in international business, complemented by a background as a management team member and office director.

Founding year
2007

SMEENK’S Top Personal Assistants was born on November 1st, 2007! A dream come true. A dream that still comes true every single day.

‘Do what you love, love what you do.’

About SMEENK’S Top Personal Assistants​

The Evolution of the PA Profession

The PA profession has evolved into a business partnership role. A role whereby the Next-level Personal Assistant and Chief of Staff is able to flexibly deploy the expertise needed for their respective executive, board and organization. We are at the forefront of this change.

We know better than anyone that Next-level Personal Assistants and Chiefs of Staff is and must be of a particularly high quality. These Next-level Personal Assistants and Chiefs of Staff have earned their spurs in business. They are well-educated (professional and intellectual ability at the level of higher professional education and university), ambitious, digital proof, internationally oriented and strategically skilled.

They are a business partner of the executive board. Who are able to advise, act proactively and undertake their own initiatives. With a clear view of the dot on the horizon and also taking control of the route towards that dot.

Contemporary executives and organizations seeking to respond optimally to the latest trends and developments, simply cannot do without this Next-level Personal Assistants or Chiefs of Staff. 

A Next-Level Personal Assistant or Chief of Staff Frees Up 10+ Hours per Week for CEOs
Chief of Staff for strategic leadership

About SMEENK’S Top Personal Assistants

Unique Approach

Through a unique, personalized and omnichannel search process, completely tailored to your requirements, we know how to find the right, next-level personal assistants and chiefs of staff for every ambitious executive and organization.

  • This unique personalized and omnichannel search process starts with a detailed conversation in which we collect all wishes and requirements and draw up a profile for your right top executive personal assistant or chief of staff.

 

  • We will go the extra mile in our personalized search and will use all possible channels. From our extensive network of professionals to advertising.

 

  • The best candidates receive an intensive screening and a DISC assessment to ultimately present the top 3 perfect matches. And all this in 2 to 3 weeks and based on a ‘no cure no pay’ basis, because we have full confidence in finding your right, more than suitable fit. Our 100% success rate with 75% retention after 4 years, substantiates that confidence. No one can provide such results.

 

  • The result is finding and contracting the right candidate within 2 to 4 weeks of receiving your assignment. Ready to start, fully tested, assessed and screened.
 

A connection of the highest level.

Success for executives and organizations​

Mission, Vision & Values

Mission
SMEENK’S is dedicated to the tailored connection between top-level executives and their ideal, next-generation, first-class Personal Assistants and Chiefs of Staff. Our mission is to empower top leadership to thrive — creating long-term value for the organization.

In short: Assisting Excellent Leadership.

Vision
The role of the Personal Assistant and Chief of Staff is evolving — with increasingly higher professional standards. SMEENK’S is passionate about uniting precision and efficiency in executive search, securing a uniquely leading position among multinationals in the Netherlands.

Values

The SMEENK’S signature is “Personalized”: client-centered, tailor-made results delivered with top-level innovation, unwavering integrity, and personal expertise.

Curious to discover how SMEENK’S can elevate your leadership?

We have captured our principles and how they benefit you in a brand manifesto. Together with our passion for Personal Assistance and the Chief of Staff profession, it forms the common thread in everything we do.

Open chat
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Dear CEO, Business Leader, or Chairman of the Executive Board,

Are you ready to elevate your leadership to new heights? ✨

We are here to help you amplify your impact and achieve sustained results—with agility and impact like never before. Let us know how we may assist you, and we will be delighted to connect with you soon.

With distinguished regards,
SMEENK'S Top Personal Assistants
Assisting Excellent Leadership. Through Attention, Focus, and Quality.